How should you approach an unfamiliar product while assisting a customer?

When assisting a customer with an unfamiliar product, the most effective approach is to be honest and actively engage with the customer while seeking assistance or resources. This method demonstrates transparency, fostering trust between you and the customer. By admitting that you don't know everything about the product, you open a path for collaboration; this allows you to utilize available resources, such as documentation, other team members, or online databases, to find the answers the customer needs.

By staying engaged, you reassure the customer that their needs are valued, and you are committed to helping them find the right information. This approach not only improves customer satisfaction but also enhances your learning experience about the product, allowing you to build your knowledge in real-time while maintaining a professional demeanor.