What can be the outcome of poor customer interaction?

A decrease in customer retention is a likely outcome of poor customer interaction because when customers encounter negative experiences, they are less inclined to remain loyal to a brand or service. Poor interactions can lead to frustration, dissatisfaction, and a perception that their needs are not being met. This dissatisfaction can drive customers to seek alternatives, ultimately reducing the likelihood that they will return for future business.

In contrast, improved customer loyalty, increased sales, and better employee morale are generally associated with positive customer interactions. Strong customer service often fosters loyalty, boosts sales through repeat business, and can also contribute to a more motivated and satisfied workforce, as employees may feel more fulfilled when they are able to deliver positive customer experiences.